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[Dominik Wujastyk]

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From: Roy Tzohar <roy.tzohar at gmail.com>
To: indology at list.indology.info
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Date: Thu, 12 Jul 2018 15:28:24 +0300
Subject: NEW BOOK> A Yogācāra Buddhist Theory of Metaphor, by Roy Tzohar

Dear All,

My apologies for cross-posting. I would like to announce the publication of
my new book, A Yogācāra Buddhist Theory of Metaphor by Oxford University
Press. The book is available in hardcover and electronic formats. it can be
ordered from Amazon but it is cheaper on OUP website.
https://global.oup.com/academic/product/a-yogcra-buddhist-theory-of-metaphor-9780190664398...
<https://global.oup.com/academic/product/a-yogcra-buddhist-theory-of-metaphor-9780190664398?cc=jp&lang=en&#>

The description on the back matter reads as follows:

Buddhist philosophy is fundamentally ambivalent toward language. Language
is paradoxically seen as both obstructive and necessary for liberation. In
this book, Roy Tzohar delves into the ingenious response to this tension
from the Yogācāra school of Indian Buddhism: that all language-use is
metaphorical. Exploring the profound implications of this claim, Tzohar
makes the case for viewing the Yogācāra account as a full-fledged theory of
meaning, one that is not merely linguistic, but also applicable both in the
world as well as in texts.

Despite the overwhelming visibility of figurative language in Buddhist
philosophical texts, this is the first sustained and systematic attempt to
present an indigenous Buddhist theory of metaphor. By grounding the
Yogācāra pan-metaphorical claim in a broader intellectual context, of both
Buddhist and non-Buddhist schools, the book uncovers an intense
philosophical conversation about metaphor and language that reaches across
sectarian lines. Tzohar's analysis radically reframes the Yogācāra
controversy with the Madhyamaka school of philosophy, sheds light on the
Yogācāra application of particular metaphors, and explicates the school's
unique understanding of experience.

Table of Contents

Introduction

1. What do Buddhists have to say on figurative language?

2. A bit of methodology: on determining the relevant textual field and
handling intertextual-borrowing.
3. An Outline

PART 1
Chapter I

Metaphor as Absence: The case of the Early Nyaya and Mimamsa.
Chapter II

Metaphor as Perceptual Illusion: Figurative Meaning in Bhartrhari's
Vakyapadiya

PART 2
Chapter III

It's a Bear... No, It's a Man... No, it's a Metaphor!
Asanga on the Proliferation of Figures

Chapter IV

The Seeds of the Pan-Figurative View: Metaphor in Other Buddhist Sources

PART 3
Chapter V

What It All Comes Down To: Sthiramati's Pan-Metaphorical Claim and Its
Implications

Chapter VI
Conversing With a Buddha: The Yogacara Conception of Linguistic and
Perceptual Meaning
as a Means for Overcoming Incommensurability

Conclusion:
The Alterity of Metaphor

Appendix A:
Translation and exposition of Vakyapadiya 2.250-256

Appendix B:
A Running translation of the Vakyapadiya 2.285-2.297

Best wishes,

Roy


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